1920s Antique Mazda Light Bulb Store Counter Display

RARE 1920s light bulb display piece used in hardware stores to display and sell GE National "Mazda" brand light bulbs. The name has nothing to to with the car---Mazda was an ancient god of light. Maxfield Parrish did the print ads and advertising calendar art for Mazda for years and years. Litho-printed design on metal on both sides of the piece with wooden base. Gold letter on each side says "National Mazda Lamps". Each bulb has an on/off switch and even has very old price and description tags. New wiring. Reverse side shows wear on the artwork.   If you collect antique bulbs, this is a must have for display!!

 28ʺW × 6ʺD × 13ʺL

Bulbs shown are incandescent reproduction bulbs from the 1910s. If using with incandescent bulbs, it's recommended to use 25 watt bulbs and/or use a lamp dimmer.  Looks best with bulbs only glowing due to excessive heat and brightness.